Start with the number.
Your home doesn't need hype. I price it with real comps, prepare it for the buyers who'll actually pay, market it where they're looking, and negotiate it closed. This page shows you my plan, my record, and gets you your number.
What’s your home worth?
Send me the address. I’ll come back with a real number, comps, context, and a plan.
Positioned right. Marketed right. Sold right.
This is the plan I bring to every listing. I've called Palm Beach County home for over forty years, and I sell homes the way I'd want mine sold: honestly, strategically, and with someone who actually picks up the phone.
- 01
Pricing that's strategic, not hopeful
I price with current market data, and I show you exactly how I got there. In our first sit-down I walk you through the three ways to price a home: overpriced (fewer showings, more days on market, price cuts later), aggressive (below market to create competition), and strategic (priced to the data, attracting serious, qualified buyers). We pick the strategy together, with the comps and the market numbers on the table.
- 02
Prep that makes buyers feel at home
Before we launch, I walk your home with the same checklist I use on every listing: declutter and depersonalize, deep clean like a hotel, knock out the minor repairs, boost the curb appeal, brighten the lighting, and service the major systems so the inspection brings no surprises. Small work up front, real money at the closing table.
- 03
Positioned to sell, not just listed
Professional photography, drone shots, and a virtual tour, launched on the MLS, Zillow, Realtor.com, and targeted social media. Then the local layer that matters here: open houses, my network of agents, and promotion right inside the neighborhoods I know best. I won't just list your home. I will position it to sell.
- 04
Communication you never have to chase
You will always know where we stand. I follow up on showings, share the feedback with you promptly, and give you honest advice whenever a decision comes up. Clear and consistent, from the listing agreement to closing day. My clients tell me this is what they remember most.
- 05
Negotiation that protects your bottom line
When offers come in, I read past the price: financing strength, appraisal risk, timelines that fit your life. I negotiate directly and honestly, and I stay on the file through inspection, appraisal, and title until the deal is closed. To me, every client is like family, and I guard your bottom line that way.
My record is public. The address, the price, every sale.
I don’t just sell in Winston Trails, I live here. Below is what I’ve closed for my neighbors: verified sales, published in full, because a record you can check beats a promise you can’t.
- Sold in the last two years
- $26M+
- Closed sales in Winston Trails
- 19
- Sold price range
- $370K to $885K
Selling somewhere else in Palm Beach County? I work the whole county. Recently sold, area by area
People Derek has bought and sold homes for.